Looking to buy a new laptop in 2025? Many shoppers head to Target for Apple products, especially when hunting for discounts and seasonal offers. If you’ve seen a Target MacBook deal, you might be wondering—is it worth it? Are the MacBooks sold at Target the same as the ones from the Apple Store? Can you find good value?
This guide covers everything you need to know about buying a MacBook from Target in 2025, including availability, models, prices, warranty, financing, and insider tips.
Why Buy a MacBook at Target?
Trusted Retailer with Nationwide Reach
Target has become a go-to retailer not just for groceries and home goods, but also for electronics and tech. Apple products, including MacBooks, iPads, and accessories, are widely available in stores and online.
Shopping for a MacBook at Target is convenient because:
- Stores are located in most major cities
- The Target website offers fast shipping
- Curbside pickup is available
- RedCard members enjoy extra savings
Official Apple Partnerships
The MacBooks you find at Target are genuine Apple products. Target is an authorized Apple reseller, so any MacBook bought from Target includes original Apple packaging, genuine components, and manufacturer warranties.
MacBook Models You’ll Find at Target
MacBook Air (M2 and M3)
Target usually carries the latest models of the MacBook Air, including the 13-inch and 15-inch variants with Apple Silicon M2 or M3 chips. These are popular among students, remote workers, and travelers.
MacBook Pro (14-inch and 16-inch)
Select Target locations and their online store often offer MacBook Pro models with M2 Pro or M3 Pro chips. These models are ideal for:
- Video editors
- Designers
- Developers
- Power users
Previous Generation MacBooks
During clearance sales, you might find older MacBook Air or MacBook Pro models at reduced prices. These deals are excellent for casual users and budget-conscious buyers.
Target MacBook Prices and Discounts
Everyday Pricing
Target typically matches Apple’s retail pricing. For example:
- MacBook Air M2 13-inch starts at $1099
- MacBook Pro M3 14-inch starts at $1999
However, the real value comes during promotions.
Sales and Deals
MacBook discounts at Target usually happen around:
- Back-to-school season (July–September)
- Black Friday and Cyber Monday
- Holiday sales (December)
- Tax-free weekends (in select states)
Discounts range from $50 to $300 depending on the model and timing.
Extra Savings with Target RedCard
Using a Target RedCard gives you an additional 5% off your purchase. Over a $1000 MacBook, that’s a solid $50 saved instantly.
MacBook Accessories Available at Target
In addition to MacBooks, Target sells a wide variety of accessories:
- Apple Magic Mouse and Magic Keyboard
- MacBook-compatible USB-C hubs and adapters
- Laptop sleeves and backpacks
- External SSDs and hard drives
- Chargers and MagSafe power adapters
You can often bundle these accessories with your MacBook purchase to create a full setup in one stop.
Returns, Warranty, and AppleCare
Target Return Policy
Target allows returns within 15 days of purchase for electronics. However, for Apple products:
- If purchased with a RedCard, you get an extended return window of 30 days
- Receipt and original packaging are usually required
Apple Warranty Still Applies
Even if you purchase from Target, your MacBook is still covered by Apple’s one-year limited warranty. You also have the option to purchase AppleCare+ for extended coverage.
AppleCare+ can be added at checkout from Apple directly, or later through your MacBook’s settings if the device is eligible.
Is Buying a MacBook from Target Safe?
Yes. Since Target is an official Apple retailer, the MacBooks are not refurbished or fake. You receive the same product you would from Apple.com or an Apple Store. Additionally, Target’s customer service can help with order issues, returns, or replacements.
For customers who don’t live near an Apple Store, Target offers a safe and legitimate alternative.
Online vs In-Store MacBook Shopping at Target
Shopping Online
- Check real-time stock availability
- Use delivery or in-store pickup
- View product reviews and ratings
- Easily compare configurations
Shopping In-Store
- Get a feel for the MacBook’s size and display
- Ask Target Tech employees for guidance
- Immediately take your MacBook home (if in stock)
Pro Tip: If a specific model is sold out in-store, Target employees can help order it online for home delivery or pickup.
Target MacBook Financing Options
Target accepts multiple payment options, including:
- Credit/Debit cards
- Target RedCard (with 5% discount)
- Apple Pay
- Buy Now, Pay Later platforms (like Affirm or Klarna)
While Target doesn’t offer its own financing plan, using a service like Affirm allows monthly payments without upfront costs—especially useful for higher-end MacBook Pro models.
Best Times to Buy a Target MacBook
Timing is everything. To get the best value:
- Wait for holiday season promotions
- Watch for Apple product refresh cycles
- Use RedCard discounts
- Pair with back-to-school campaigns or student offers
Occasionally, Target may include gift cards with MacBook purchases as part of special events.
FAQs About Target MacBook
Is the MacBook from Target the same as from Apple?
Yes, it is the same official Apple product with identical features and warranty coverage.
Can I return a MacBook to Target after opening it?
Yes, within 15 days (30 with RedCard), as long as you have the receipt and original packaging.
Does Target sell refurbished MacBooks?
No, Target only sells new MacBooks. Refurbished models are available through Apple’s official Refurbished Store.
Can I buy AppleCare with a MacBook from Target?
You can’t buy AppleCare directly at Target, but you can add it through your MacBook after setup within the eligibility period.
Does Target offer student discounts on MacBooks?
Not directly. However, you can save using general promotions, sales, and RedCard discounts. Apple’s education pricing is available only through Apple’s own platforms.